Sunday, March 16, 2008

What is web usability?

Web usability refers to the ease-of-use and user-friendliness of a website, from the user's point of view. Other factors also include effectiveness, efficiency and 'learnability' of the website.
This applies to all areas of a website, including:
Navigation - can a user find their way around the website easily?
Tasks - can a user perform a task such as buying a product easily?
Content - can the user read and understand the website content easily?
Standard Features - is there a useful Search function? are Links clearly defined?
Products - can the user find information on products? is enough product information available?
Company Information - is there an About Us link? can the user contact the Company easily? The above is just a very, very small subset of all the possible web usability factors of a website.
Why does my website need web usability?


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